headshot of - Brandon West

Brandon West

Joining SALT in its early stages in 2017 marked the beginning of Brandon's journey in the Bitcoin space. Leveraging nearly two decades of experience in customer-centric roles across various industries, he brings a unique perspective to the intersection of cryptocurrency and customer experience. As Director of Product Management, he is passionate about revolutionizing traditional finance through blockchain technology. Brandon has played a key role in developing customer-centric solutions at SALT, focusing on enhancing user journeys and delivering exceptional experiences in the rapidly evolving landscape of digital finance.